It's Mine Now

An online second-hand clothing store

The big shoot – It’s Mine Now

We recently decided to shoot just under 20 looks for It’s Mine Now – on one day!

We were lucky enough to get four super quirky and lovely-looking models to spend the day in our outfits and managed to shoot 19 looks. Lauren and I spent the whole of Saturday sorting through new stock and putting the items together so that we could fit the models a day in advance. It definitely helps to be organised that way.

We had Jessica Nixon on board to do makeup and Lee Williams as our assistant. We luckily found some great places to shoot right in Lauren’s “backyard” in Highcape.

Things we learnt on this shoot:

  • Models run late.
  • Assistants oversleep.
  • Cats can make perfect impromptu props.
  • Reflectors can snap in half in the Highcape wind
  • Wrapping after a long day of shooting sometimes calls for a shared plate of cheesy nachos at Rafikis.

Hope you enjoy the behind the scenes snaps. Oh, and have you seen our new profile on the Hello Pretty online shop?

Jade xx

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